Wednesday, 24 January 2018

Ultra Violet: Pantone Colour of the Year

 

"A dramatically provocative and thoughtful purple shade, PANTONE 18-3838 Ultra Violet communicates originality, ingenuity, and visionary thinking that points us toward the future." - Pantone

I was excited to see that Pantone's colour of the year was Ultra Violet. I think it holds a lot of creative potential. I like the darkness of the violet colour and I believe it will be a great replacement of millennial pink for 2018. The colour could go either of two ways, tacky or used in a clever and innovative design.

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Emily
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